Monday September 22, 2014

Continental a Big Hit at The Big Build

by Marketing Communications

Hard at work with Continental

“I’m done!” said Maren, an industrious 4-year-old whose pink dress was slightly spackled with Continental joint compound. She had just spent nearly half an hour diligently applying compound to several wall panels in Continental Building Products’ station at The Big Build, the annual family-friendly festival held September 21 at the National Building Museum in Washington, DC. She handed her plastic application knife back to Roger Melton, Continental’s Technical Field Representative, a satisfied look on her face after a job well done.

“That’s why we do this,” Roger said with a smile as Maren and her parents moved on to another station. He has organized Continental’s participation in The Big Build for over a decade, building and setting up the joint compound application station first as Lafarge, and now as Continental. At Continental’s station, children and adults alike learned the proper technique to apply Continental Lightweight “mud” to wallboard—in this case 3/8” regular Bison Board.

The event has grown steadily over the years, offering participants the opportunity to get hands-on building experience alongside professional builders, designers and craftsmen.  “While most children will spend a few minutes at our station, some, like Maren and a few others this year, stay upwards of 20, 30 minutes,” Roger said. “They love it.”

Building a common history

The National Building Museum has held The Big Build since 2001. This year’s event attracted over 7,000 visitors, offering Continental and dozens of other building industry organizations and manufacturers ample opportunity to engage with the public.

Several employees from Continental’s head office in nearby Herndon, Virginia, volunteered at the event, aiding participants and passing out Continental stickers to all those who helped cover the wall in compound. “The Big Build is a fun way for us to get out and interact with people here in our local community,” said Steve Leonard, a Continental employee participating in the event for the first time.

Images from 2014’s The Big Build:

Maren adds some more compound to the wall

Continental’s Marta Mazurkiewicz assists two youngsters at the station

Roger and Marta display proper compound application technique

Working the wall

A hands-on activity!

A bird’s eye view of Continental’s joint compound application station

More mud, please!

Is this how I do it?

Curious about joint compound…

The perfect finish!


Learn more about The Big Build